Eugenia Aryan, fashion designer

Eugenia Aryan, fashion designer. Tag design for hand knitted garments.

Distortion Eleven. exhibition graphics

Distortion Eleven. End of year exhibition for Multimedia curse at Tafe Enmore.

• invite to the event, flat cover • logo variations • flyer A5 • envelop and folded invitations.

de Groots media branding

New Branding for de Groots Media group.
The company holds a set of websites in hospitality. Best Restaurants and Best Venues are online catalogs while Best Gift Cards and Best Gift Certificates are e-commerce websites. By names the products sounded like a family, but the logos were inconsistent, weak and the potential visual impact of the group was disregarded.

Best Restaurants website was re-designed and coded from scratch in 2014 as non responsive. It was the opportunity to intervene not only in the website re-design but also with all their corporate identity.

Left - right splashes: • homepage • search results page • back-end homepage • restaurant editing accessible tools.

Best Restaurants website. First website of the group to be re-designed and coded from scratch.
It was my opportunity to re-design their logos and build their branding.

Clockwise: • logo • eDM for subscribers • eDM for B2B restaurateurs • media kit cover

Best Gift Certificates. Work in progress. The first decision was to be developed in-house. Website architecture, user experience, interface, redemption process and shopping cart was analyzed and reviewed.
When the final project is finished I will update the images to the final product.

In this page you can see drafts for • Homepage • search results • logo • Printed Certificate

Best Gift Cards. Originally, the Best Restaurants Card was sold only in stores and show inside the catalog participant restaurants. Users got confused thinking all restaurants were part of the program and the online shop had green light.
When Best Restaurants was re-developed, the Restaurants card was moved to its own website. The program was really successful and the first in its kind holding different vendors under the same card. In 2016 the Spa gift card was introduced and the website hosted both gift cards.

• Website desktop and mobile home screens •How it works • participant spa landing page

APASD. logo and stationary

APASD, Parents and Carers for Down Syndrome people Association. Volunteer job.
After many years in a small city in Patagonia, the association was a group of 5 families. They got its legal papers back in order after many years of being neglected.

• Logo • stationary

APASD poster series

APASD, Parents and Carers for Down Syndrome people Association. Volunteer job.
Re-launched their activities; set a community center offering therapies, advice, talks and guidance to clients who so desperately needed. They grew to 500 members after two years from the city and surrounds. 
The annual calendar printing  allowed them gathering founds to support the activities both years were sold out.

• Set of posters promoting their different activities

Zona Franca - free trade area branding

Zona Franca. Free industrial trade zone for the oil and gas industry in the city of Comodoro Rivadavia, Patagonia Argentina. 

• Folder (spread) • web page splashes • Brochure, back cover and interior

Personal Pro. Website and brand for a personal trainer and nutritionist.
A comprehensive aproach needed to be reflected in his branding.

• logo • business card • t-shirt • set of banners

Iobella. beauty center - street advertisement

Iobella. Aesthetic and beauty center.
Re-design and spring media campaign.
There was a visual redesign for the branding and the design for a new spring campaign. Pick season for the industry looking forward for the summer season. The tagline can be translated as "have a go" was a big success and increased sales by 30%.

• street poster

Iobella. beauty center brochure

Iobella. New branding brochure. Client's photograph materials.

• brochure cover and interior

Iobella. Beauty center.

• Magazine Ad

The colour beat cloud. Nice things on paper.

•Logo • temporary construction site • business cards

F5 - update. Project for Economics studies professionals

F5 update. Ambitious project for Accountants and economists. The project was generated at the School of of Economics Studies University of Buenos Aires were many of the governance members were involved.

• 2 Posters for launch event • magazine page
• Branding for editorial, training, congress, events and a virtual platform was envisioned.

See more materials of this project in Logos and Editorial

Brewhouse club. Stationary

Brewhouse Club. Was a brew-house bar in Buenos Aires owned by 4 friends and beer lovers.
They used to have 52 different beer brands and brewed their own ale and stout.
They never developed the Club idea in full, but hosted different workshops and special events.

• Stationary • club card • biz card

Brewhouse club. menu, seat tablecloth and label

Brewhouse Club. Menu pages, paper table seat cover, menu cover and the home-brewed Club beer label.


Identity   |   Logos   |   Web   |   Editorial   |   Videos   |   Plus
Back to Top