Best Gift Cards
Iteration for Gift Cards landing page.

To avoid frustration from users not finding options in specific locations, a radio search was finally introduced.
This allowed to show, in the search results page, suggested options nearby.
A second stage for adding refining filters was also designed at this stage.

Responsive design and overall cleaner interface. Review of the colour palette implementation and contrast was applied.

Best Gift Cards
Iteration for product page 2019.

After the introduction of the digital card, users needed a clear message on the different options.
From the product page users were able to add any product, value or presentation combination to the shopping cart.
A further customisation for a personal message and a themed graphic option was prevented at this stage.
This improvements offer an easier experience to arrive at the check out.
Responsive design and overall cleaner interface. Review of the colour palette implementation and contrast was applied.

Best Gift Cards
Iteration for Shopping cart 2019.

One page check out was introduced.
The small order description is visible on screen with the total amount at all times.

Responsive design and overall cleaner interface. Review of the colour palette implementation and contrast was applied.

Laneway App prototype - UX-UI project
Laneway - Music Festival App project
1 day festival in the city for the upcoming young artist touring around Au - NZ and Singapore.
Tafe UX/UI cap project. Collaborative UX exploration and Sole designer for final design.

Visit  Project Presentation | Prototype Link
Auto Spot Check
Presentation kit for a tool designed for the floor plan finance industry.
This materials allowed ASC
to reach top executives in the industry to arouse interest for their product.

I designed a Logo - Website - Presentation - Visual Guide - Teaser video - Iconography.

Auto Spot Check
I helped ASC to organise the information. create a clean brand image with strong visuals.
Selected their tone of voice, copy and imagery.

Best Gift Cards - Vendor App | UX-UI
Even though vendors could login to the Gift Cards portal to redeem the cards, Restaurant partners rejected the new process. They were so used to swipe credit cards through Eftpos terminals that the new system was not welcome by most vendors.

Our solution was to develop a Vendor App for mobile devices. Restaurants that didn't have mobile devices available had the app installed in portable card readers which can scan the bar-code, print a receipt and redeem the cards on the spot. A solution well received and adopted by all gift card partners.

Best Gift Certificates splashes
Best Gift Certificates website development proposal. The first approach of relaunching this site was tailored made.
Once the project was facing development, management decided to buy an e-commerce platform and customised the landing pages as the designed splashes. The whole category UX structure and search results and filters were re-done.
The brand was revitalised, vendor listing gained track and sales increased by almost 20%.

• Brief design and web architecture.  • User flows. Icons, UX/UI design.

Top, 2015 Shopping cart. Below, 2018 iteration. Business change in the Gift Cards processing makes digital and physical cards available. Multiple cards are allowed in one order, with different values and delivery methods or gift accessories for physical cards. Ready to add more products like the new Best Pets gift cards.

• UX/UI design • user flow

Best Gift Cards -Homepage re-fresh

2017 iteration of the Best Gift Cards site.
Search bar across the site. Filtered by categories. Geo-localization available. Online Activation.

Best Gift Cards -relaunch 1
Best Gift Cards website. | e-Commerce
The cards were showed first as was part of Best Restaurants of Australia and sold only at stores. It generated confusion on which restaurants participated in the program so it was decided to have its own online platform. The program was so successfully it was decided to launch the sister gift card for spas and beauty salons.
Approached as mobile first project.

• UX • UI • graphics and icons.
Best Gift Cards -different sections of website
Best Restaurants of Australia - homepage relaunch

Best Restaurants of Australia website major redevelopment. A second stage was made the site mobile responsive.
With more than 7,000 restaurants, promoting its e-commerce a big catalogue of the dine scene around Australia.
Major re-design and update in technologies made possible to the website to maintain its predominant position on the Google rankings.

• Wreframes • UX • graphics and icons • banners.

Best Restaurants of Australia - splashes

Best Restaurants of Australia. Different pages of the project, including an ad hoc back-end.

Left to Right: Backend for admins; landing home and restaurant edit content page • Search results • Homepage

Best Restaurants of Australia - eDM

Best Restaurants of Australia. eDM for subscribers and for B2B restaurants participating in the catalogue.

Personal Pro - Blog. Colour and image consultancy

Personal Pro. A personal training, nutritionist and ex-olympian, Fabio Diez.

• Banners • colour palette • fonts settings.

Macs website. Tafe excersise with animations.

Screenshots of the first Mac's brew pub opened in Sydney.
Adding sounds, animations and floating bottles. It was a fun project at Tafe!

Tafe excersise. 3 Graphic designers museum exhibition.

3 big designers exhibition at the NGA museum. Website exhibition splashes. Tafe exercise.

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